Oppo Puts Joy In Your hand

After the successful local launch of the OPPO R1x, Neo 5, and Joy Plus, OPPO Philippines aims to continue transforming the mobile landscape with the debut of its latest bang-for-the-money phone, the OPPO Joy 3. Flaunting an upscale design that strikes an ideal balance between style and function and running OPPO's Android-based ColorOS 2.0 operating system on a quad-core processor, the Joy 3 promises a quality smartphone experience for all pockets.

Looks Great, Feels Great in the Hand Not to be outdone in the design department, the OPPO Joy 3 features a solid metallic frame that runs around the edges of the device and a smooth rear cover in two color options – white exudes elegance, while a matte-gray finish brings a fashionable edge. Perhaps more importantly, the size of the phone lends well to one-handed operation and allows users to easily reach the corners of the screen with either hand. OPPO has built a good reputation for its attention to design details, and the Joy 3 is further proof of this. Powered by a 1.3GHz quad-core processor, the OPPO Joy 3 is perfectly suited for multitasking and running games. This also ensures smooth performance in day-to-day usage, without the lag associated with most entry-level devices. The Joy 3 offers the sort of smartphone experience you'd expect from a more expensive phone.

A Camera That's a Joy to Use

The OPPO Joy 3 boasts a 5-megapixel rear camera with OPPO's Pure Image 2.0+ technology, resulting in a camera system that's both intuitive and fun. The Color OS camera app itself has been optimized for the best possible image quality regardless of lighting conditions. And then there's the variety of filter effects and shooting modes available on the Joy 3, including Beautify (softens your features to help you look your best), Double Exposure (overlaps two photos to create a unique visual effect), and GIF (converts multiple shots taken in quick succession into an animated image format).

ColorOS 2.0: Live Bright

The OPPO Joy 3 runs OPPO's proprietary ColorOS 2.0 on top of Android – the operating system of choice among most smartphone and tablet makers. ColorOS combines speed, efficiency, and stability and brings pixels to life, populating your home screen with contemporary icons that are instantly recognizable. It also supports screen-off and screen-on gestures, allowing you to wake the device by simply double-tapping the screen, play or pause music by sliding two fingers up or down, or jump directly to the camera app by drawing a circle, among other things.

The preloaded ColorOS Security Center, on the other hand, strengthens the phone's security features. Indeed, the ColorOS was designed with beauty and practicality in mind.

The OPPO Joy 3 retails for only P6,490. For more information, visit http://www.oppo.com/ph/products/joy3.

OPPO Joy 3 Key Specifications:

* Dual SIM (dual micro SIM, dual standby)

* 1.3GHz quad-core MediaTek MT6582 chipset

* 1GB RAM

* 4GB internal storage

* microSD card slot (up to 32GB)

* 4.5-inch IPS display (480 x 854 resolution)

* 5-megapixel rear camera with f/2.4 aperture and flash

* 2-megapixel front camera

* 2,000mAh battery

* ColorOS 2.0 (based on Android KitKat 4.4)