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“As the storage landscape continues to rapidly evolve, and the bars for design and user-experience have increased, the team focused on the design and user experience to catapult My Passport and My Book to the next level,” said Jim Welsh,
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“The way we use data is changing; it’s becoming much more of a personal commodity, something we value,” says Yves BĂ©har, founder and Principal Designer at Fuse project. “Western Digital lies at the intersection of our physical life and the digital world, and we wanted to create a quality aesthetic that symbolizes this intersection.”
As part of the reimagined design, the My Passport drives will come in six vivid colors – Black, Yellow, Red, White, Orange and Blue – while still providing reliable portable storage that perfectly complements an on-the-go lifestyle. The My Passport for Mac drive is available in a stylish Black color. The trusted desktop storage device, My Book, combines personal style with a massive amount of storage space, up to 8 TB, so users can keep their photos, videos, music, and documents. Each storage device comes with an automatic backup solution for a seamless, user-friendly process, as well as password protection to keep your precious data safe.
The new WD® products include:
* My Passport portable hard drives – trusted and loved portable storage, in a reimagined design, that fits in the palm of your hand
o New attractive design with textured bottom
o Password protection with 256-bit AES hardware encryption
o Automatic backup with included WD Backup™ software
o Up to 4TB capacity
* My Passport for Mac drives – your MacBook® computer’s best friend
o New attractive design with textured bottom
o Password protection with 256-bit AES hardware encryption
o Formatted for Mac OS® X and Time Machine® ready for easy backup
o Up to 4TB capacity
* My Book desktop hard drive – trusted, high capacity backup for PC and Mac®
o Password protection with hardware encryption
o Automatic backup with included WD Backup software
o Up to 8TB capacity
Pricing and Availability
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selected IT resellers nationwide. My Passport drives have a Manufacturer’s Suggested Retail Price (MSRP) starting at ₱4,190.00 and the My Passport for Mac drive has a starting MSRP of ₱4,190.00.
My Book desktop hard drives are protected by a 2-year limited warranty and are available from EA Global Supply Chain Management Inc., and selected IT resellers nationwide. My Book drives have a Manufacturer’s Suggested Retail Price (MSRP) starting at ₱6,850.00.
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