In a strong show of support for our youth, Globe Platinum customers were able to help children from the Baseco Compound in Manila continue their education at home, simply by participating in the brand’s #ForFutureHeroes events such as the Electric Weekend fitness event, Wine and Spirits Virtual Auction, and the Homegrown Weekend. This campaign was created by Globe Platinum to give more purpose to the perks its customers enjoy and to enable them to donate their time and effort from the safety of their home.
With the current COVID-19 pandemic still affecting the country, there was a need to shift into modular and online learning to meet the educational needs of the children. Through the #ForFutureHeroes campaign, Globe Platinum aimed to provide materials needed for the shift in educational requirements of the most vulnerable students.
