Built to Fold, Tested to Last: How Samsung Has Refined Foldable Durability Across Eight Generations

From advanced materials to over 100 reliability tests, discover how eight generations of foldable innovation have shaped the latest Galaxy Z Series’ durability.

As foldable smartphones evolve, the conversation goes beyond how a device looks or how thin it can be. What matters is how its design, materials, and components work together through everyday use. With eight generations of foldable innovation, Samsung continues to refine its Galaxy Z series around this principle, bringing together durability, versatile screen experiences, and devices designed for different users and needs.

Samsung Galaxy Z8 Series Drives Record-High Foldable Pre-Orders in Southeast Asia and Oceania

Almost 6 out of every 10 Galaxy Z8 devices sold during pre-order period is a Galaxy Z Fold8 

Samsung West Lake store in Hanoi city

Samsung Electronics has achieved a record high volume of pre-order sales in Southeast Asia and Oceania with the launch of the Galaxy Z8 series. Pre-orders for the Galaxy Z Fold8 and Galaxy Z Fold8 Ultra devices have increased by almost 60% compared to the Galaxy Z Fold7. With the pre-order period ending on August 13 in the region, consumers here have a few days left to enjoy pre-order benefits. 

Since its unveiling, the Galaxy Z8 series has seen positive consumer response across the globe and similarly in Southeast Asia and Oceania, demand for the new devices has been robust. The Galaxy Z Fold8 has currently emerged as the most popular option in the region, accounting for almost six in every ten Galaxy Z8 devices ordered. This strong performance reflects clear consumer preference for the new form factor. 

The future of foldables has arrived: It’s time to make the switch!

Enjoy pre-order offers for the Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and Galaxy Z Flip8 until Aug 13!

Samsung is redefining what a smartphone can be with the launch of its newest foldable lineup: the Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and Galaxy Z Flip8. Designed for different lifestyles yet united by Galaxy AI, the latest Galaxy Z Series offers smarter ways to create, work, and express yourself in durable form factors proving that the future of mobile experiences is already here.

Samsung is also offering exclusive pre-order promotions and upgrade deals until August 13, giving early adopters even more value when they purchase the new Galaxy Z Series.