During challenging times, care can take the form of something simple but deeply practical: a fresh set of clothes, clean bedding, and one less household task for a family to carry.
LG Electronics Philippines, in partnership with Imperial Appliances, brought its Laundry Love free laundry service program to General Santos City for the first time, supporting residents affected by the 7.8-magnitude earthquake in June.
Held from July 13 to 17 at the Barangay Hall in Purok Estrella, Barangay Calumpang, the five-day activation provided 310 families with free access to LG washers and dryers. Operating daily from 8 a.m. to 5 p.m., the program handled approximately 2,544 kilograms of laundry.
