LG Celebrates History with Tomorrow's Al Technology

LGEPH, in partnership with Intramuros Admin, showcases history in an entirely different perspective in the newly opened Museo de intramuros

History was made yet again as the Intramuros Administration (IA), the government agency tasked with the restoration, development, and promotion of the national cultural treasure, celebrated its 40th Anniversary in the recently opened Museo de Intramuros.

To celebrate the momentous occasion together with IA, LG Philippines made their presence felt as they simultaneously unveiled their newest line of state of the art OLED TVs, putting side by side our rich and colorful history together with tomorrow's technology. LG PH Managing Director Inkwun Heo led the festivities as he formally handed over six (6) units of the LG TVs to the museum. Mr. Heo went on to say "This 2019 marks the 70th anniversary of diplomatic ties between the Philippines and the Republic of Korea. Throughout the seven (7) decades of friendship between the 2 nations, we've been championing the importance of culture. We at LG Philippines remain committed in doing our part to preserve and showcase Philippine history. We hope that through the integration of our industry leading OLED TV technology with riveting historically significant content, we are able to communicate to audiences, both old and new, the importance of Intramuros and Philippine history as a whole"

Also unveiled during the program was a special AVP made by LG, through close collaboration with TBA studios, that featured Museo de Intramuros. Director JP Habac and Cinematographer Pong Ignacio from TBA, were awe-struck with how vivid the color rendition of the LG OLED TVs was. "Every bit of detail is seen the way it's supposed to be seen. The dynamic range is really something to behold", says Habac.

LG's newest line of TVs is powered by never before seen cutting-edge technology. With Deep Learning technology now embedded in their new a9 Gen2 and a7 Gen2 processors) the TV, through intuitive recognition, can understand how to optimize and enhance the picture and sound for any content, The Al feeds on data and adapts accordingly, giving you the most optimal viewing experience possible. With the Deep Learning technology, the LG TV can understand how to display best picture quality from any source and resolution.

LG's Al doesn't just stop at picture quality. You can also talk to your TV. When you press the microphone button on your remote, LG's ThinQ Al listens to your command them, even those based on an earlier "conversation". From simple TV controls, weather questions, or you can create follow-up questions based on your initial command and the ThinQ Al will still carry-on the conversation. James Deakin, LG's Brand Ambassador, gamely demonstrated the Al capabilities of the TV onstage, as he issued commands and questions one after the other. "This is as smart as smart TVs can get. LG is ahead of the game in pushing the boundaries of innovation and technology". and executes

If that wasn't enough, LG's flagship OLED TVs also have LG's award-winning OLED Panel Technology that works seamlessly with Deep Learning Technology. Sound quality is boosted by an intelligent algorithm that can up-mix two-channel audio to deliver convincing virtual 5.1 surround sound. Deep learning significantly improves output by analyzing source content to produce enhanced sound effects in movies, deeper bass in music and clearer voices in sporting events. Users can adjust the sound to suit viewing conditions or let the TV set the best sound levels based on the environment.

High Dynamic Range (HDR) is made possible with the help of Dolby Atmos for incredibly realistic sound as the TV intelligently fine-tunes content compatible with Dolby Vision. The TV supports HDMI 2.1, allowing viewers the opportunity to enjoy 4K content at a blazing tast ou frames per second. The TV also supports automatic low latency mode (ALLM), variable refresh rate (VRR), and enhanced audio return channel (EARC) With the release of their flagship OLED TV. LG takes another step ahead in their vision of a truly interconnected smart home. As the Internet of Things grow day by day, LG has answered the call to provide personalized, proactive, efficient, and easy solutions, while seamlessly incorporating integrated multifunctional technology into your life. Powered by the ThinQ Artificial Intelligence technology, these innovations work together in sync and in perfect harmony, adapting to your needs every step of the way.

About LG Electronics Home Entertainment Company

The LG Electronics Home Entertainment Company is an industry leader in televisions, audio

video systems, monitors, projectors and portable computers. The company is a recognized

innovator in the industry for its leadership in OLED TVs, which revolutionized the premium TV category. For more details on LG OLED TVs, log on to lg.com/ph, like @LGTVPhilippines on Facebook, and follow@LGPhilippines on Instagram.