Sunday, August 23, 2020

Enjoy Superior Sound Wherever and Whenever with Sony’s Latest EXTRA BASS™ Wireless Speakers

  • Enhanced sound quality with the newly developed X-Balanced Speaker Units on the SRS-XB43, SRS-XB33 and SRS-XB23
  • No limits to enjoying your music with waterproof, dust proof and shock proof design
  • The new line-up features a fresh design, including the SRS-XB23’s new compact, lightweight and easy to carry design


Sony today refreshed its EXTRA BASSTM wireless speaker line-up with the addition of the SRS-XB43, SRS-XB33 and SRS-XB23. Available on August 21, 2020, this line up boosts superb sound quality, toughness, and usability at the forefront of the latest designs, you can enjoy superior sound wherever and whenever. The SRS-XB43 is retailing for PHP 10,999.00, SRS-XB33 for PHP 7,999.00 and the SRS-XB23 for PHP 5,999.00.



Sound worth sharing

EXTRA BASSTM Sound
Enjoy deep, punchy bass wherever you are with these latest wireless speakers. EXTRA BASSTM sound is achieved on the XB wireless speaker line up thanks to Sony’s renowned audio technology detailed below.

X-Balance Speaker Unit
Sony’s newly developed X-Balanced Speaker Unit achieves high sound quality and powerful sound pressure for a richer, deeper and more rewarding listening experience. The unit’s non-circular shape maximizes the area of the speaker diaphragm, increasing sound pressure for more punchy bass. It also reduces driver excursion while maintaining the same sound pressure, resulting in less distortion. For example, the level of the sound pressure on the XB33 has increased by approx. 30% and distortion rate is reduced by approx. 25% compared to the predecessor model (SRS-XB32).  

SRS-XB43

Unlike the circular diaphragm in a conventional speaker unit, the X-Balanced Speaker Unit in the XB43 features an almost rectangular diaphragm. Its 2-way speaker system combines a woofer for low to mid frequencies with a dedicated tweeter for the higher range frequencies. The result is powerful sound, deep punchy bass and exceptional vocal clarity. 

SRS-XB33

The X-Balanced speaker unit in the XB33 and XB23 features a newly developed non-circular diaphragm and off-center design. This new design maximizes the speaker diaphragm, creating more sound pressure, but keeps the speakers compact in size.

Mica Reinforced cellular (MRC) cone and dust cap
The rigid and lightweight MRC cone and dust cap contributes to the sound quality. 

Side Passive radiators
The layout of the side passive radiators has also been optimized across all three models to reproduce clear bass sound. 

LIVE SOUND mode 
LIVE SOUND mode brings your party to life with a 3-dimensional sound experience as if you were at a live venue.

Do more, worry less


SRS-XB33

Waterproof, dust proof and rust proof

The new models have an IP67 rating, so you can take your speaker to the beach, the forest, the desert or wherever you like – it will carry on playing no matter how dusty the surface. The speakers are even saltwater resistant so the fun can continue even in the sea! 

Shockproof 

The speakers have undergone extensive shock testing and thanks to the latest shock-proof durable design, can withstand the inevitable knocks, bumps and scrapes that come with everyday use. Now even the clumsiest of accidents are no longer an issue, even if you drop them, the speakers will keep working.  

SRS-XB23

Non-stop fun and new form factor

Lights 

Add a music festival atmosphere with the speakers’ fresh design which now feature multicolor line, tweeter and speaker lighting. 

Fiestable and Sony | Music Centre apps

Use the “Fiestable” companion app to recreate a lively club feeling straight from your smartphone. Let the lights flash in sync with the beat, or simply change the color to suit your mood.  

You can even control the speaker from the dancefloor with the “Sony | Music Centre” app . You can select your favorite playlist, cue the next song or turn the lighting off to suit your mood.

“Fiestable” companion app

Party Connect
Plus, with the new Party Connect feature you can connect up to 100 compatible wireless speakers with BLUETOOTH® technology to sync the music and lights so everyone dances to the sam

Party Connect

New form factor

The new speaker line-up comes in a wide range of colors with a refreshed design, perfectly complimenting any space. Compact, lightweight and easy to carry, the XB23 fits perfectly into a backpack pocket or the cupholder of your camping chair. It also features a convenient strap to hang it from a tent or tree during a weekend camping trip.  


USB-Type-CTM

You can now charge the speakers via the newly adopted USB-Type-C™. 

Battery life and connectivity

With a battery life of up to 24 hours the party can continue all night long. Plus, you can connect your smartphone via USB Type-A for battery charging, so your phone can last as long as you do. Listen to your favorite music on the go by simply connecting your phone to the speakers using Bluetooth® technology and NFC™. 

Availability and Pricing

The SRS-XB43 is retailed for PHP 10, 999.00, SRS-XB33 is retailed for PHP 7,999.00 and SRS-XB23 is retailed for PHP 5,999.00. All these units will be available in the Philippines starting August 21, 2020 in all Sony Centres and dealers nationwide.  


For product campaign video, please visit https://youtu.be/lIJPrYIR8Ek  
For more information about 360 Reality Audio, visit: http://www.music.com/360RA

For product specifications, please visit: https://www.sony.com.ph/electronics/headband-headphones/wh-1000xm4.
For product campaign video, please visit https://youtu.be/lIJPrYIR8Ek  
For more information about 360 Reality Audio, visit: https://www.sony.com.ph/electronics/360-reality-audio

No comments:

Post a Comment

Featured Post

Agentic Era Gives Birth to a New Branding Paradigm

In the agentic era, service-intensive brands will need to consider the brand impact of the generative AI-based agents’ personality on their ...