Anne Curtis, Jane de Leon team up in Smart's new powerful campaign

Bannering the best customer experience that subscribers enjoy on the Smart network, multi-hyphenate star Anne Curtis and rising actress Jane de Leon have suited up as two powerful superheroes in Smart’s latest campaign video, revealing its groundbreaking “Best Mobile Network” recognition from Ookla®, the global leader in mobile and broadband network intelligence.

A first for a mobile operator in the Philippines, the “Best Mobile Network” award was given to Smart after winning Fastest Mobile Network and Best Mobile Coverage for Q1 to Q2 2022. 

“We want to celebrate this milestone by putting together two of today's remarkable women—this generation’s Dyosa and Darna—in one campaign that shows just how Filipinos are empowered with the best mobile experience on the Smart network. Anne has been a long-time Smart user and endorser while Jane is excited to further explore the power of Smart. Like Anne and Jane, we want our customers to enjoy the same powerful experience,” said Francis E. Flores, SVP and Head of Consumer Wireless Business - Individual at Smart.