Recognizing its commitment to provide next-level care for its customers, Samsung Philippines was recently lauded in the Philippines Best in Customer Service 2023 Survey of the Philippine Daily Inquirer.
Created in cooperation with Statista, the world’s leading data and business intelligence portal, the rankings were identified from the results of an independent survey of more than 11,000 customers in the Philippines who have either made purchases, used services, or gathered information about products or services in the past three years.
The survey was conducted on retailers and service providers from 64 categories, covering a broad- spectrum of customer experiences in traditional retail, online and service segments. For each category, the most relevant brands were included in the scope of the survey according to reputation, turnover or market share.
The final assessment and rankings were based on the Likelihood of Recommendation (50% of the final score) and three evaluation criteria (also 50% of the final score): Accessibility, which measures the availability of customer service in a shop or on a helpline; Professional competence, which measures the quality of information received and whether questions were answered correctly and in sufficient detail and Quality of communication, which measures whether the contact (via e-mail, telephone or face to face) was friendly and polite.
