Changes reshaping the global economy are having a greater impact on businesses today than ever before. Companies, particularly in the healthcare, pharmaceutical, and food and beverage sectors, need to be able to shift gears at a moment’s notice to meet new market demands, regulatory changes in each market they operate in, and customer expectations. This means that labels not only need to set brands apart and clearly display their values, but also convey important supply chain-related information and classification markers required by regulators.
To be successful in this environment, agility is a coveted capability for companies and every aspect of business operations needs to be able to respond seamlessly. These changes also can’t come at the expense of sales or operational efficiency. Digital label printing is emerging to produce labels with crisp, clear, easy-to-read text and vibrant, true-to-color graphics on-demand to build more flexibility and speed into the business.
