Globe has clinched the top position as the Philippines' most valuable telecom brand and also secured 7th place in the ASEAN region, based on the Brand Finance Telecoms 150 2024 report.
This ranking comes alongside an exceptional AAA brand strength rating, demonstrating Globe's steadfast dedication to excellence and its ability to consistently meet customer expectations with its innovative services and solutions.
In comparison, Globe's main local competitor fell to 2nd place in the Philippines and the 8th position in ASEAN, while maintaining an AA+ brand strength rating.
Brand Finance, a globally-recognized brand valuation consultancy, puts thousands of the world’s biggest brands to the test every year, helping them understand the worth of their brand and how it fits into their overall business strategy.