DoubleVerify Expands Its AI-Powered Brand Safety & Suitability Offering for TikTok to Include Pre-Bid Video Controls

Global brands can access automated pre-bid video exclusion lists to protect brand equity and maximize ad performance on TikTok

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the launch of pre-bid video exclusion lists for TikTok—expanding the company’s footprint of trusted, independent brand suitability and media performance tools on the platform. This release will allow advertisers to proactively avoid content they deem objectionable before their ads are served, maximizing media quality, campaign performance and advertising ROI.

“We’re excited to launch DV’s pre-bid video controls on TikTok, empowering advertisers to enhance both the impact and quality of their campaigns,” said Mark Zagorski, CEO of DoubleVerify. “Powered by DV’s industry-leading, AI-driven classification technology, this solution helps advertisers ensure that ads appear in environments that align with their brand settings—driving stronger engagement, maximizing ad performance, and instilling greater confidence in their digital investments.”

Save Big During realme’s 7.7 Sale With Special Offers on TikTok, Shopee, and Lazada

Get exclusive deals with up to P6,300 OFF on realme items along with various limited-time freebies

realme has geared up for the 7.7 Sale, where the Squad can expect exclusive discounts across a wide range of realme products and exciting TechLife freebies, making this sale the perfect opportunity for them to upgrade their tech arsenal. From hardcore gamers to those looking to upgrade their everyday phone, realme's 7.7 sale ensures a perfect device for everyone.

realme achieves highest sales during 3.3 on TikTok, Lazada, and Shopee

realme concludes 3.3 sale with impressive selling performance and announces temporary price drop on realme C53 starting March 11

realme Philippines maintains its strong industry presence after achieving another milestone in the e-commerce scene. The smartphone brand concluded the recent 3.3 sale on a high note, hailed as one of the top-performing brands in the Mobile category on TikTok, Lazada, and Shopee. 

The realme Note 50 proved to be a crowd favorite as more and more Filipinos got their very own Long-lasting Value Companion. Since its launch in January, the first release under realme’s Note Series instantly became the most sought-after product, which was evident during the whole duration of the realme 3.3 sale. In fact, realme clinched rank 1 in Mobile on TikTok Shop from February 27 until March 3 with sales mostly driven by realme Note 50 in both storage variants and the realme 11.

Ring in the New Year with huge discounts on realme 1.1 Sale

Gear up for the new year and get realme’s best devices discounted from January 1 to 6

As another year draws to a close, what better way to kick off the new year than by gearing up with cool new gadgets for 2024? This 1.1 New Year Sale, catch huge discounts on your favorite realme devices when you shop at realme Philippines’ official Lazada, Shopee, and TikTok Shop.

Complete your Summer checklist this 4.4 Sale: Up to Php 1,500 discount on HONOR gadgets!

Hurry! HONOR is throwing away up to Php 1,500 discount, exclusive bundles, and free shipping nationwide on Lazada, Shopee, and TikTok!

Leading smart devices provider in the Philippines, HONOR, has dropped their much-anticipated deals for the 4.4 Sale on Lazada, Shopee, and TikTok including the all-new DSLR Smartphone HONOR X8a. Up to Php 1,500 worth of discounts are up for grabs with exciting bundles and free shipping nationwide.

HUAWEI nova 8i: Top the TikTok Trending Charts with Super 64MP AI Quad-Camera

Super smartphone with 64MP AI Quad Cameras and 66W SuperCharge Technology lets creators bring their A-game

What do you get when you combine stunning looks, mad photography skills, and marathon-worthy endurance into one? That’s the HUAWEI nova 8i in a nutshell, the latest offering from Huawei’s popular nova smartphone series and - drumroll, please - the perfect TikTok companion!

It’s only fitting that the youthful energy signature to the nova brand inspires Gen Z and millennial users to flex their creative personas on TikTok - home to the internet’s wild, wacky, and colorful trends. It’s the ideal platform to cultivate “nova culture”, a mindset that lets the younger generation put their inspiration to practice, through the power of technology. 

The road to TikTok fame might seem daunting, but the Huawei nova 8i is fully equipped to reach those #goals.

Try out these TikTok challenges with the vivo Y31 today

The vivo Y31 packs all the technology you need to successfully complete, and possibly even own, the latest TikTok challenges

TikTok has definitely taken the world by storm thanks to its convenience, entertaining yet digestible content, and it being an avenue for users to express their creativity.

It has also been viewed as a platform that promotes connection and healthy competition in the form of user-generated challenges and trends that are enticing enough to even make lurkers try it out.

Here are some examples of these trending challenges that you can try today:

8 tips to help your TikToks stand out

When you hear the song “Don’t Start Now” by English singer/songwriter Dua Lipa, what initially comes to mind? Do you imagine the visually stunning music video tied to it, or is your mind flooded with mental images of a plethora of dance covers on TikTok?

Indeed, TikTok has become a global phenomenon and, lately, has sort of become a therapy for most people especially in light of the community quarantines enforced worldwide. And with millions of active users on the platform, coming up with fresh and unique videos may seem like a daunting task.

Fear not because collecting plenty of views, likes, and followers on this rapidly growing platform is not impossible. Here are 8 tips on how to make Tik-Toks that stand out: