Globe continues to shape a connected, inclusive, and secure digital future for Filipinos by driving innovation and implementing purpose-driven programs.
The telco leader is transforming how people work, live, and connect by harnessing technologies like 5G and Artificial Intelligence (AI) to enhance customer service, expand access to essential digital services, and boost operational efficiency.
“Innovation is our engine of growth and how we create value for our customers, partners, and the country. We continuously evolve our technologies and services so every Filipino can thrive in a connected world,” said Darius Delgado, Globe’s Chief Commercial Officer.
AI, in particular, plays a critical role in fueling data-driven personalization. Through tools like SPOT, an AI-powered assistant, and Globe’s contextual engagement capabilities, the company is enhancing its GlobeOne app engagement, increasing top-ups and bill payments, and improving user retention. Programs such as Globe Rewards+, TM FunRewards, and Globe Hangouts have driven monthly engagement up by 1.5 million customers.